LOVE is all that the modern fashion industry is not. The microbrand is based in Klitmøller, Thy , where big dreams are dreamed. With an idea to create a sustainable, organic and still stylish brand, where a maximum of 200 pieces of each style are produced - no matter how popular it is.

Products from ELSK are made in Portugal, printed in Holstebro and embroidered by Kirsten in Hanstholm. You are thus in all stages of production, where you as a consumer can buy your LOVE clothes with a clear conscience and knowledge that there are neither child workers nor other workers who have worked under miserable conditions and made passive self-harm by working with fumes, dangerous machinery or other dangerous occupation. There is no one who should benefit that there are others who are getting worse. A philosophy that ELSK takes very seriously. LOVE wants to do something to make the world a better place. They have therefore actively joined the campaign 1% for the planet . The campaign involves companies participating in the campaign donating 1% of their revenue to causes that help make the world a better place.

The Klitmøller company is well aware that they are still a micro-brand that is not able to donate large sums at a time, but it is also aware that everything takes its time and one has to take one step at a time.

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